Gettin’ to know us

All about us Wisconsinites

Based in Hartland, Wisconsin, Wisco Joe is dedicated to bringing quality coffee to the quality people of this great state. With a range of blends and single origin, craft roasted coffees, you can be sure we have the perfect no bull cup of Joe for you!

Sconnie-approved coffee

To provide premium-quality coffee with an entertaining Wisconsin theme to people who share our Wisconsin values and our love of life. We achieve this by sourcing high quality Arabica-only coffee. We roast daily and only in Wisconsin to provide the best coffee experience every time. Life’s too short to drink crappy coffee.

Chuck and Ben

Chuck has a degree in Mechanical Engineering from Marquette, decades of experience in the realm of logistics/operations, and served as a Flight Officer for the US Navy. He is Wisco Joe’s Co-Founder, CEO, and Master Roaster. He enjoys fly fishing, shooting his bow, and time with family in his free time. 

Ben recently graduated from the University of St. Thomas where he played rugby and studied marketing. He is Wisco Joe’s Co-Founder, Chief Officer of Velocity, and handles all things branding, marketing, and sales. He enjoys the great outdoors, time with his dog (Cozi), and anything involving a beer. 

Wisco Joe Coffee Company 14

Wisco Joe values

Wisco Joe values are Wisconsin values. Everything we do is a reflection of these values and we’re committed to every one of them!

Hard Work
Love of the Outdoors
Community
Family
Hospitality
Strong Tradition

Wisco proud & brewed

Coffee brewed Wisconsin nice

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